Integration of the Google Analytics tool into the data pre- processing layer for WEB Usage Mining: A case study

Abstract

The web has to grow,interpret and analyze with each passing day.This has led to the emergence of the field of web usage mining. The methods, developed in this area, are trying to pre-process and analyze the server log files. Instead of this method, this study proposes Google Analytics integrated model for obtain data and develops an application that accelerates this process. The comparative results of the methods are included in the study.


Editor: H. Kemal İlter, Ankara Yıldırım Beyazıt University, Turkey

Received: August 19, 2018, Accepted: October 18, 2018, Published: November 10, 2018
Copyright: © 2018 IMISC Şayan, Çetinyokuş. This is an open-access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.